Category: Visual Design
-

Understanding the Three Levels of User Experience
Have you ever looked at a product and instantly felt the urge to explore or buy it? In today’s digital world, with countless apps and websites, only a few manage to grab our attention right away. But why? How does it happen? It takes just 50 milliseconds for a user to form a first impression…
-

How Peripheral Vision Guides User Focus
The brain guides the eye to look from one place to another. Peripheral vision assists in this process. It attracts the foveal (central) vision, “where to look”. Peripheral vision can’t get detailed information like color, size and shape, but it has strength like movement, contrast and sound. A designer can engage user by using these strengths of…
