Tag: social-media
-

Navigating Healthcare Misinformation on Social Media
Social media was once a platform to connect and share meaningful ideas. It is increasingly becoming a place where people produce content just to gain fame or attention. This often comes at the expense of truth. This trend becomes particularly dangerous when it involves healthcare misinformation. One recent example highlights this alarming issue. Navjot Singh…
-

Delivering Brand Promises: The Role of Design
Advertising creates expectations by promoting a product’s value, while user experience (UX) delivers on those promises through real interactions. A strong connection between the two builds trust and loyalty, ensuring that what’s advertised matches the actual experience. Brands communicate their value to consumers through promises and designers bring these promises to life through experience. Advertising…
